Carli Anna’s Brand Mapping Method: Become a Certified Brand Strategist

What You’ll Learn from This Course

Carli Anna’s Brand Mapping Method is a hyper-focused course designed to help you become a certified brand strategist, equipping you with the practical skills and processes needed to book and assist high-level clients immediately. This course goes beyond just creating a pretty logo; it teaches you how to create a unique strengths-led strategy that puts you at the center, helping your clients develop a standout identity and inspiring a loyal following.

Key Benefits of Carli Anna’s Brand Mapping Method

• Develop a unique strengths-led strategy by learning to leverage your unique talents and abilities to create powerful brand experiences.
• Simplify your process by using proven workflows, templates, and checklists, making it easier to work with clients and manage projects.
• Help clients develop a standout identity by guiding them through the brand mapping process, helping them create a unique and authentic brand that resonates with their target audience.
• Communicate effectively with clients by learning how to build trust, establish credibility, and position yourself as an expert in your field.
• Increase your prices and deliver value by learning how to package and price your services strategically, ensuring you’re compensated for your expertise.
• Book bigger and better clients by learning how to attract and work with high-level clients who value your services and are willing to pay premium prices.

A Closer Look at the Curriculum

Brand Research & Exploration

• Utilize client questionnaires to gather essential information and cut through the noise.
• Discover strategic questions and follow-ups to ask every client to ensure you’re getting the information you need.
• Guide your clients to use Pinterest in a more intentional and powerful way.
• Learn how to run a live strategy session for maximum impact, including preparation, communication techniques, and handling awkward situations.

Brand Mapping

• Confidently analyze the market to create a brand “map” that serves as a valuable compass for navigating your client’s niche.
• Learn the seven concepts that help clients develop a lasting, unmistakable brand and find their unique voice.
• Help clients define their core values to cultivate a sense of focus and instill confidence in their unique offering.
• Transform research into design solutions that not only look good but solve genuine problems.

Presenting Your Brand Strategy

• Organize and present a professional Brand Carryall to impress your clients and effectively communicate your brand strategy.
• Learn what to say and do before sending your Brand Carryall to eliminate email anxiety.
• Discover the three crucial steps to capture feedback, understand your client’s perspective, and present your strategy in a conversational manner.
• Handle feedback professionally by working on your mindset and following scripts for various types of requests.

Bonuses to Kickstart Your Brand Strategy Career

• How to Differentiate Yourself as a Brand Strategist – Video training to help you stand out from the competition and attract your ideal clients.
• How to Get Your Next Client – Video training with a step-by-step plan to sign your next client, even if you’ve never had a paying client before.
• How to Build a Portfolio That Converts – Video training and a sitemap to transform your portfolio into a powerful marketing tool that attracts clients.
• Brand Strategy Workflow + Project Manager – An Excel sheet checklist and video training to streamline your process and delegate tasks effectively.
• Template Library (worth $1000!) – Access to Carli Anna’s entire template library, including emails, slide decks, questionnaires, scripts, and more.
• Real-Life Example – Watch Carli Anna in action as she hosts sales calls and strategy sessions, giving you a real-time walkthrough of the strategy development process.

About Carli Anna

Carli Anna is a renowned brand strategist who has helped countless clients develop strong, unique brands. Her Brand Mapping Method has been instrumental in transforming the way businesses approach branding, ensuring that they stand out in the market and connect with their target audience.